Award-Winning Freelance Writer
Creative Director, Brand Storyteller
Strategist & CopyWriter at Large
With over 15 years of marketing experience from Little Miss Sunshine to Big Little Lies spanning copywriting, creative direction, brand campaigns, concept development, content creation and strategy for entertainment, lifestyle and hospitality brands, David is an empathetic, creative leader who has recruited and mentored a diverse team of talent, while inspiring collaboration, dedication and innovation.
David has worked on social, print, digital, trailers, promos, OOH & 360 campaigns for networks, studios and streamers including: Netflix, Pluto TV, Hulu, HBO Max, Prime Video, Apple TV+, CBS, ABC, NBC, Fox, Universal, Paramount, Sony, FX, Food Network, ESPN, NFL Network, Hallmark Channel and more. His marketing work for lifestyle and hospitality brands includes SH Group, Casting Networks, Highgate, Webtoon, The Redbury and The Irvine Company, with an emphasis on copywriting, creative direction, strategy and brand identity.
The key art for the Oscars on ABC seamlessly blended the glowing look of the 96th Academy Awards with the sparkling humor of host Jimmy Kimmel.
The brand campaign for Pluto TV was timed with its Couch Potato Super Bowl ad to appear in cities nationwide.
A lifestyle brand comes to life with a swagger and a bold anthem: This Is How We Role.
This Key Art Award-Winning tagline and poster set a new standard for indy film marketing and is currently featured at The Anatomy of a Movie Poster exhibit at Poster House in New York.
This tagline launched a multi-year campaign from the blow business to the final blow.
Transforming the stone-age family with a social and print campaign based on the big idea that we’re all trying to evolve.
Better Call Saul flip phone Emmy FYC Mailer included a phone number to call the legal legend.
Disney social content for kids and kids-at-heart to create a friend like Forky from Toy Story 4
Fans obsessed over this to-die-for campaign for one of Netflix's most-watched series.
Expansive brand identity for SH Group invokes the welcoming spirit of a sustainable oasis.
Defining communities, creating 360-campaigns and scripting videos for Irvine Company.
A comprehensive campaign for the Netflix thriller from the creator of Narcos.
The facade of the good life falls away in this campaign for HBO's acclaimed Big Little Lies.
To define creative paths that align with objectives, we immerse ourselves in the depths of the authentic brand story.